Internal News
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Jaeneung University Yaksonmyeongga Care Department, 100% Yaksonmyeongga Employment FocusJaeneng University announced on the 24th that it is focusing on enhancing capabilities for fostering leading talents in the aesthetic industry through its 'Yaksonmyeongga Care Department.' In 2024, the newly established Department of Yaksonmyeongga Care, as a branch of Brand Studies in the Incheon region, signed a cooperative education agreement with the global esthetic brand, Yaksonmyeonga, to establish the department and ordered employment contracts. Recruiting 30 students for a 2-year program, the Yaksonmyeongga Care Department guarantees employment as regular employees for all graduates who successfully complete the education program, given its status as a brand department. After employment as regular employees, the promotion to a senior management position, typically taking over 8 months, is shortened to 4 months as a benefit exclusive to graduates of the brand department. A representative from the Yaksonmyeongga Care Department stated, 'The education program will be conducted in collaboration with Yaksonmyeongga, a leading figure in the skincare industry. Yaksonmyeongga plans to provide scholarships to a majority of incoming students for the 2024 academic year, including entrance scholarships and scholarships during enrollment, and offer various benefits such as opportunities for overseas training. As a result, support from high school students aspiring to become skincare professionals is increasing.' Yaksonmyeongga plans to provide scholarships to a majority of incoming students for the 2024 academic year, including entrance scholarships and scholarships during enrollment. Additionally, numerous benefits such as opportunities for overseas training will be provided. The certifications obtainable include the National Cosmetologist Certification and License, Yaksonmyeongga Regular Employee Certificate, Bone Stimulator Instructor Certification, and Body Shape Management Certification, as reported by the department. Currently, Yaksonmyeongga operates 116 branches domestically and over 20 branches overseas, including in Japan, China, Taiwan, Singapore, the Philippines, and Vietnam. As for certifications, the National Cosmetologist Certification and License, Yaksonmyeongga Regular Employee Certificate, Bone Stimulator Instructor Certification, and Body Shape Management Certification are obtainable. Jaeneng University plans to admit new students for the 2024 academic year in various fields such as Hospitality, Wellness, AI, Art & Design, and the Future Entrepreneurship Department. In particular, to nurture talent in leading AI technology, the AI department offers courses such as Game Development, Digital Biotech, Drone Videography, Computer Software, and Computer Systems. Furthermore, excellent students are produced in departments such as Restaurant Management & Entrepreneurship, Welfare Care, Interior Design, Healthcare Administration, Distribution & Logistics, and Cosmetic Development. Both rolling admissions and regular admissions are possible, with approximately 65% of the total seats being filled through regular admissions, and the remaining seats being filled through special admissions. A representative from Jaeneng University stated, 'Our university offers affordable tuition fees and abundant scholarship benefits.' They also mentioned, 'Dormitory scholarships cover 100% of the tuition for one year (except Incheon and Bucheon, available in Ganghwa and Ongjin counties).' Additionally, they added, 'With the strong support of the Jaenung Group, Jaeneng University undergoes trendy restructuring of its departmental structure annually and provides education to adapt more easily to the rapidly changing industrial job market. A Bachelor's degree can be obtained through a specialized program (4-year program) with various options for selection. We anticipate the support of many exam candidates residing across the country.'"Views 44
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Appointment Ceremony and Regular Seminar of Yaksonmyeongga Advisory CommitteeGlobal esthetic brand Yaksonmyeongga announced that it held a university "Advisory Committee Appointment Ceremony and Regular Seminar" on November 18th at its Simok-dong Yaksonmyeongga Training Center At the 15th anniversary of the Advisory Committee, which was attended by Yaksonmyeongga employees and professors from 64 universities nationwide with esthetic departments, three new advisory members were appointed, and a merit award was presented to a member who made significant contributions as an advisor. During the regular seminar, lively discussions were held on various topics including improving the environment for student practice, job support, and training of beauty professionals, in order to foster collaboration between Yaksonmyeongga and academia. Chairman Lee Byeong-cheol stated, "We will continue to invest in the advancement and cultivation of esthetics, and actively incorporate the discussed agenda into our practices." Yaksonmyeongga, a global esthetic company operating 120 branches domestically and 24 branches in 7 countries overseas, is presenting the development and vision of the K-beauty industry through regular university advisory committeesViews 40
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Yaksonmyeongga Co., Ltd. donated scholarships and beauty device equipment to Daegu Health CollegeThe evaluation of on-site job performance ability was also conducted concurrently. 【Financial News Daegu=Reporter Kim Jang-wook】Yaksonmyeongga Co., Ltd. and other renowned beauty brands donated scholarships and beauty device equipment to Daegu Health College. On the 26th, in the Culture Hall 2nd floor practice room, the Beauty Coordination Department of Daegu Health College held an event attended by over 100 students, including 2nd-year students and industry professionals, where they conducted on-site job performance evaluations and scholarship award ceremonies. During the event, Yaksonmyeongga Co., Ltd. (₩4 million) and ID Beauty Co., Ltd. (₩3 million) donated scholarships, while Lilly Cover Co., Ltd. presented beauty devices and cosmetics worth ₩1 million each to be used as practical equipment. The event targeted 2nd-year students who had completed the entire industry-centered education program. Industry professionals directly evaluated the students' performance, and scholarships and donated items were awarded to students who secured employment. Kim Mi-jeong, head of the Beauty Coordination Department, said, "We are developing and operating various employment programs and education courses in collaboration with hiring-linked agreement companies to foster specialized smart beauty professionals. Students are highly satisfied as employment is guaranteed." She emphasized, "We will make every effort, together with department professors, to successfully execute the roadmap for global beauty courses for current students and adult learners, and to create differentiated employment opportunities qualitatively." The evaluation of on-site job performance ability was conducted by industry experts to assess students' practical skills at the core of industry employment, aiming to enhance students' professionalism and competitiveness and provide employment opportunities. The department's pride, the employment-linked agreement education program, offers various support to enhance students' job-related knowledge, practical experience, job preparation, and networking opportunities. Meanwhile, the Beauty Coordination Department of Daegu Health College is operating various customized education programs reflecting students' needs and industry trends. Since 2016, as part of the LINC 3.0 employment-linked agreement education program, Daegu Health College has been developing social-customized education courses and fostering talent by establishing the Yaksonmyeongga brand class, a global esthetic shop, and in 2022, by establishing the ID Hair brand class, a global beauty company, with over 80 branches nationwide. Especially as part of the 3-stage industry-academia cooperation leading university cultivation project (LING 3.0 employment-linked agreement education program), the AI Beauty Advisor course has been in operation since 2023. Source: Financial News (https://www.fnnews.com/)Views 41
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Baekseok University's Department of Beauty Arts collaborates with Yaksonmyeongga Co., LtdBaekseok University (President Yoon Mi-ran) and Yaksonmyeongga Co., Ltd. (CEO Kim Hyun-suk) have signed a business agreement through a collaboration agreement ceremony, agreeing to academic and business exchanges. Yaksonmyeongga Co., Ltd., with its brand identity centered around the value of beauty, has expanded its business scope to include various areas such as Yaksonmyeongga Esthetic, Dahlia Spa, Yerihan Diet, and Yaksonmyeongga Cosmetics. The company operates over 144 branches domestically and internationally, as well as several affiliated academies. Through the collaboration agreement ceremony, they have signed a business agreement and agreed on academic and business exchanges. Provided by Baekseok University. On the 4th, Baekseok University of Arts (President Yoon Mi-ran) and Yaksonmyeongga Co., Ltd. (CEO Kim Hyun-suk) signed a business agreement through a collaboration agreement ceremony, agreeing on academic and business exchanges. Provided by Baekseok University. Through the business exchange with Yaksonmyeongga Co., Ltd., the Department of Beauty Arts at Baekseok University of Arts plans to provide various assistance to students, including employment linkage, practical experience, and special lectures related to K-beauty. At the signing ceremony held at Yaksonmyeongga Cosmetics on the 4th, attended by Baekseok University of Arts' Department of Beauty Arts Dean Heo Jung-rok, Associate Professor Lim Seo-yoon, and Acting Professors Nam Dong-gyu and Kim Yoon-jeong, along with CEO Kim Hyun-suk of Yaksonmyeongga Co., Ltd.Views 33
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Incheon Talent University to Establish Yaksonmyeongga Care Department[University Journal, Reporter On Jong-rim] Jaeneng University in Incheon is focusing on building capabilities for the Yaksonmyeongga Care Department to foster talent leading the esthetics industry. The newly established department for the academic year 2024, Yaksonmyeongga Care Department, is the only one of its kind in the Incheon area, dedicated to brand studies. Jaeneng University has signed an employment contract-based education agreement with the global esthetic brand Yaksonmyeongga to establish the department. With an intake of 30 students for the two-year program, the Yaksonmyeongga Care Department guarantees employment for all graduates who successfully complete the education program, given its focus on brand studies. Graduates from this department benefit from a shortened promotion period to become senior management consultants, typically reduced from over 8 months to just 4 months. Yaksonmyeongga plans to provide scholarships to incoming students and ongoing scholarships to many during the academic year 2024. Additionally, it will offer various benefits such as overseas training opportunities. Students can acquire various qualifications including national esthetician certification and license, as well as Yaksonmyeongga employee completion certificate, bone-setting instructor certification, and body shape management certification. Source: University Journal (https://dhnews.co.kr)Views 33
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Announcement of the results of the 2nd Photo Contest in 2023Hello! This is Yaksonmyeongga. We are pleased to announce the winners of the 2nd contest in 2023. We sincerely thank everyone who participated in the event. The winners of the 2nd Photo Contest in 2023 were selected among those who posted reviews between May 1st and August 30th, 2023. Here are the winners of the 2nd Photo Contest event: (1st place: Cash prize of 1 million won / 2nd place: Cash prize of 500,000 won / 3rd place: Cash prize of 300,000 won) . <WEDDING PHOTO CONTEST> 1st place: Kim Jiho (Cheongju Gagyeong-dong Branch) This is my honest wedding review, not edited with Photoshop, but with Yaksonmyeongga 🙂 2nd place: Choi Joo-rim (Sinchon Station Branch) Strongly recommended wedding management for brides-to-be by a professional, ☆Real review from my own pocket☆ (Thanks to. Yaksonmyeongga Sinchon Station Branch♡) 3rd place: Jo A-yeong (Busan Seomyeon Branch) A success story of a blind date with my boyfriend, whose face became smaller thanks to Yaksonmyeongga, leading to marriage. <BEAUTY TRANSFORMATION PHOTO CONTEST> 1st place: Kim Mi-kyung (Uijeongbu Geumo-dong Branch) Customized professional care is the best with Yaksonmyeongga! 2nd place: Chae Ju-hyun (Daegu Dongseong-ro Branch) I feel so secure with Yaksonmyeongga by my side. <MOM & BABY CONTEST> 2nd place: Yang Hye-rin (Magok Balsan Branch) I received concentrated postpartum care from Yaksonmyeongga for my second child as well 🙂 Congratulations to all the winners. Please note that the prize distribution for the winners will be contacted individually. For all participants in the Wedding Photo Contest, Mom & Baby Photo Contest, and Beauty Transformation Photo Contest, we will present Yaksonmyeongga cosmetic products as a gift. Please send your name, contact information, and address to cmk734725511@beautymade.com by September 31, 2023. The prizes will be shipped collectively in early October. Thank you.Views 37
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Yaksonmyeongga Esthetic has won the top spot in the '2023 Korea Consumer Satisfaction Index' for the sixth consecutive year.Yaksonmyeongga Esthetic (Chairman Lee Byeong-cheol) won the top prize in the beauty service sector for the sixth consecutive year at the Money Today '2023 Korea Consumer Satisfaction Index 1st Place' awards ceremony held at the Press Center in Jung-gu, Seoul on the 7th. The 'Korea Consumer Satisfaction Index 1st Place' was established to discover and select excellent companies with high consumer satisfaction and future growth potential among domestic consumers, in order to recognize their contributions and encourage them. Yaksonmyeongga Esthetic's Manager Noh Hyeong-won (right) and Money Today Executive Song Gi-yong (left) are posing for a commemorative photo after winning the '2023 Korea Consumer Satisfaction Index' top award. Yaksonmyeongga Esthetic strives to provide the best beauty services to its customers by systematically educating and nurturing skilled professionals. With its unique technique called "Yakson Therapy," the company offers various programs and premium services such as small face management, wedding care, body care, and postpartum care. In particular, they have recently introduced "Eggcellent Care," which helps improve facial contours and addresses skin concerns related to aging such as cheek sagging and uneven skin texture. According to Yaksonmyeongga Esthetic, this service has been well-received by customers, as it utilizes vitamin C ampoules and Yakson Therapy to enhance skin elasticity and brightness deep within the skin. A representative from Yaksonmyeongga Esthetic expressed delight in winning the award for the sixth consecutive year, attributing it to maintaining consistent service quality across all branches. They also emphasized their commitment to continuous research in Yakson techniques, habit studies, and nutrition research to provide personalized beauty services tailored to individual customers' constitutions and preferences. Currently, Yaksonmyeongga Esthetic operates under its family brands, offering premium skincare at Dalia Spa, convenient lying-down diet services at Yerihan Diet, and natural cosmetic products at Yaksonmyeongga Cosmetics. It has a global presence with 119 branches in South Korea and 27 branches in 7 countries overseas. Source: Money TodayViews 32
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Yakson Myeongga Esthetic, with 44 years of tradition in "Yakson Therapy"... Providing differentiated services such as small facYakson Myeongga Esthetic has won the '2023 Representative Brand Award for Consumer Trust in South Korea' in the Beauty Care Service category for the sixth consecutive year. Yakson Myeongga Esthetic is a global esthetic company with 119 branches in Korea and 27 branches in 7 countries overseas. It is a brand with a 44-year tradition based on 'Yakson Therapy,' established in 1979. Based on its unique therapy called 'Yakson Therapy,' Yakson Myeongga Esthetic offers various programs such as small face management, anti-aging face care, wedding care, body care, and customized care. With systematic training across all branches, it maintains consistent service quality to provide customers with the best service. An official from Yakson Myeongga Esthetic explained, "In 'small face management,' customers can directly see the plaster mold of their face on the first day of treatment. After completing 10 or 20 sessions, they can see the plaster mold again to observe the changes." With differentiated and private customer management, Yakson Myeongga Esthetic is sought after by not only the general public but also celebrities, sports stars, and other celebrities. Source: The Korea Economic DailyViews 44
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Yakson Myeongga Participates in the 2023 Beauty & Healthcare Show... "Leveraging 44-Year Tradition of 'Yakson Therapy' to MYakson Myeongga Co., Ltd. (CEO Lee Byeong-cheol) announced its participation in the '2023 Beauty & Healthcare Show' to be held at Songdo Convensia in Incheon from September 7th (Thursday) to 10th (Sunday) for four days. Yakson Myeongga is a global esthetic company with 119 domestic branches and 25 overseas branches, founded in 1979 based on the 44-year tradition of Yakson Therapy. Yakson Myeongga Esthetic provides top-notch services to customers by systematically and effectively training its own personnel and maintaining high-quality beauty service standards to gain consumer trust. Furthermore, Yakson Myeongga offers a variety of customized programs tailored to meet customer needs, ranging from wedding, prenatal and postnatal care to facial, body, and specific area concerns. At this exhibition, the 'Royal Jelly Sticky Gel' will be showcased, a product used during sticky massages that helps improve skin elasticity and cleanliness. Containing royal jelly extract and propolis extract, it aids in providing nutrition to the skin. Sticky massage is a massage technique that physically pulls and stretches the fascia and skin between facial and body muscles. It is known to help reduce facial lines, remove waste products, and improve skin elasticity. Yakson Myeongga plans to conduct events featuring suction management to help customers achieve resilient, slender facial care and smooth, slim calf lines. They emphasized, "Through esthetic know-how and various experiences, cosmetics are considered one of the conditions for synergy in skincare. Therefore, we are developing various products to achieve the best management effects. Additionally, Yakson Myeongga Esthetic is committed to fostering talented individuals who will lead the esthetics industry through systematic and professional education." The '2023 Beauty & Healthcare Show' is hosted by the Incheon Metropolitan City (Mayor Yoo Jeong-bok) and organized by Incheon Tourism Corporation (President Baek Hyun) and World Trade Exhibition Co., Ltd. (CEO Jo Min-je). The event, which has been held since 2016 as the 'Korea Beauty & Cosmetics Show,' has been expanded and renewed to include the healthcare industry, hence being renamed as the 'Beauty & Healthcare Show.' In addition to major beauty and cosmetic companies, companies in the healthcare and wellness sectors that pursue healthy body and mind beauty will also participate. Various products and technologies under diverse themes such as cosmetics, makeup, skincare, body care, inner beauty, wearable beauty tech, digital care, and wellness will be showcased at this exhibition.Views 32
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[Power Woman] Mastering the Craft with Field-Tested Skills... CEO Kim Hyunsook of Be Chae Co.Operating Three Major Franchises and Expanding Overseas Expert in Yakson Therapy... Specializing in Technology Development and Dissemination With 119 domestic branches and over 1,000 specialized employees. Diving headfirst into the beauty industry, she now stands as the operator of three major franchises and a formidable leader of a mid-sized company. The success story of this female CEO has captured attention. The protagonist of the discussion is CEO Kim Hyunsook of BE CHAE Co., selected as the "This Month's Skilled Korean" by the Ministry of Employment and Labor, who received her certification at the Seoul Labor Office on the 19th. Selected as the "This Month's Skilled Korean" by the Ministry of Employment and Labor, CEO Kim Hyunsook of Be Chae Co. (Women's Time) ◇ Recognized as a 'Skilled Korean' by the Ministry of Employment and Labor CEO Kim is a specialized researcher in the field of skincare and beauty, known for her development and dissemination of "Yakson Therapy" techniques. From elementary school graduation, she devoted herself to self-improvement through a diligent pursuit of both work and studies. With exceptional manual dexterity, she began learning beauty techniques early on and now operates the three major franchises of Be Chae Co.: "Yakson myeongga," "Dahlia Spa," and "Yeorihan Diet." Managing over 119 domestic branches and more than 1,000 employees, along with 28 overseas branches, she plays a significant role in promoting "K-Beauty" globally. The skincare industry is rapidly evolving with trends, and to stay ahead, she continuously engages in technology development, even filing for six invention patents. CEO Kim, equipped with patented technologies, goes beyond her efforts by appearing on both domestic and international broadcasts, lecturing at high schools and universities, and publishing papers and textbooks to disseminate the "Yakson Therapy" technique. She has established a system to build trust in manual therapy techniques by creating quantifiable indicators to objectively validate the effects of "Yakson Therapy," such as "Facial Sculpting" and "Balanced Facial Management," and publishing the validation process in papers. CEO Kim stated, "I am not only verifying the effectiveness of manual therapy but also constantly striving for technical excellence in 'Yakson Therapy,' including improving fairness and working conditions, obtaining ISO certification for skincare cosmetics, and filing patents." ◇ Self-Development Through Diligent Pursuit of Work and Study Born in Seoul in 1963, she had to balance work and study from a young age. After graduating from elementary school, she started working in a doll factory to earn money. She worked during the day and studied at night at a high school for adults, eventually obtaining recognition for middle school education through a qualification exam. CEO Kim said, "I later passed the unified entrance exam for high school and enrolled in the evening program at Donggu Girls' Commercial High School," adding, "Even then, I continued to work during the day to earn tuition and allowances, while studying at night." Balancing work and study was sometimes challenging, but she considered it as self-discipline through work and remained faithful to self-improvement. Especially noted for her exceptional manual dexterity from a young age. She remarked, "I often heard compliments about my manual dexterity during my beauty school training," proudly stating, "I obtained my beauty technician license before my fellow students at the academy, almost as if to prove it." CEO Kim Hyun-sook is laughing brightly with the employees. CEO Kim started her career in skincare management in 1991 by establishing the skincare clinic 'Gipsin', and the following year, in 1992, she formed a connection with 'Yakson House'. Starting as the representative of Yakson House Su-yu branch, she has now become the CEO of Bit Chae Co., Ltd., which owns several domestic and international stores, establishing herself as a reputable leader in the robust mid-sized company. In the rapidly changing skincare industry, she ensured she didn't fall behind by enrolling in university courses related to the field to diligently accumulate theoretical knowledge and continuously striving to enhance her skills through practical experience. She eagerly studied anything related to beauty, including skincare and body management, posture correction, and even ventured into developing cosmetics and applying for patents. She considered successful individuals as role models and lived a disciplined life to build her skills. She mentioned, "In this process, Bit Chae's Yakson therapy seems to have laid the foundation for securing a market in skincare and body management." Maintaining her original intentions and practicing social contribution: Reflecting on the difficult times, CEO Kim always remembers her determination back then. She recalls the challenging period during the early days of entrepreneurship, burdened by loan interest, a pain that still lingers vividly. She said, "What helped me endure tough times was my passion for life." She gave significance to passion, stating, "Passion is hope, and hope is the excitement and motivation to do something." She added that such passion grows even more through sharing. Therefore, she takes the lead in practicing sharing by donating a portion of the profits to scholarships and development funds for the next generation through social contribution activities. She emphasized that corporate donations and various social contribution activities were commitments she made to herself. She expressed her happiness, saying, "Through practicing sharing, I feel hope and excitement, and it brings me joy to also have passion." She laughed brightly.Views 53
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Jaeneng University - Yakson House, signing of Industry-Academia Cooperation Agreement (MOU)Jaeneng University (President Lee Nam-sik) announced on the 1st that it has signed a customized employment agreement-type education agreement with 'Yakson Care Department' and global esthetic brand Yakson House Co., Ltd. to foster professional technical personnel centered on practical fieldwork. On the 28th of last month, at the main auditorium of Incheon Jaeneng University, a signing ceremony was held, attended by President Lee Nam-sik and key representatives from both institutions, including Chairman Lee Byeong-cheol and CEO Kim Hyun-sook of Yakson House Co., Ltd. During the ceremony, both institutions pledged to collaborate on △standard field practice support for on-site practical training △joint industrial research and development △training programs, aimed at producing personnel directly deployable to the industry. Through this agreement, the Yakson Care Department at Jaeneng University will launch the 'Yakson Care Course' provided by Yakson House Co., Ltd. from 2024. This course, tailored to meet the demands of the esthetic industry, will focus on practical training, offering students opportunities for immediate employment upon graduation. The Yakson Care Course, in collaboration with Yakson House, will provide education centered around practical fieldwork, ensuring graduates acquire qualifications such as the national esthetician license, national certified private qualification for Golki Therapy, and body management certification, facilitating employment in top-tier industries. Career paths and employment opportunities include internships at Yakson House, Dahlia Spa, and Yeorihan Diet, leading to subsequent employment opportunities. President Lee Nam-sik expressed plans to actively cooperate with Yakson House to contribute to the development of the local community and the nation by leading the skincare and esthetic industry. Chairman Lee Byeong-cheol stated that through this industry-academia agreement, they will nurture talents to lead the global esthetic industry, anticipating vibrant exchanges of practical industry knowledge among participating institutions.Views 36
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Osan University's Beauty Cosmetics Department, Yakson House donates a generous scholarship of 10 million won.Source: Hankook Econimic TV Osan University's Beauty Cosmetics Department announced on the 1st that it received a scholarship of 10 million won from Yakson House, a specialized skincare company, to support the cultivation of skincare professionals. At the scholarship presentation ceremony, attended by about 100 students and professors from the Beauty Cosmetics Department, as well as Kim Hyun-sook, the CEO of Yakson House, and Kim Young-gil, the head of the Student Employment Office at Osan University, the scholarship was presented. CEO Kim Hyun-sook expressed her commitment to supporting the development of skincare professionals through active industry-academia cooperation with Osan University, stating, "As a global esthetic brand company, Yakson House will strive to contribute to the development of the skincare field together with the Beauty Cosmetics Department of Osan University through various future endeavors." Kim Young-gil, the head of Osan University, expressed gratitude to Yakson House for their annual scholarship donations to the university, promising to utilize the development fund to improve the welfare of students in the Beauty Cosmetics Department. Following the scholarship presentation ceremony, at the LINC 3.0 industry-invited lecture, CEO Kim Hyun-sook advised the students, saying, "Skincare professionals, who are skilled in their field, can continuously develop their skills through effort. I hope that students will actively pursue learning and become skincare professionals who can further develop themselves."Views 35